Relevance overNoise.
Beat-driven pitch intelligence without media lists.
Pitches should find journalists — journalists should never be hunted.
// System Architecture
The Beat Engine
Define Your Beat
Set exact parameters for what enters your inbox. Keywords, coverage areas, exclusionary tags.
Algorithmic Matches
Agencies don't pick you. The system routes their pitch to your inbox only if it matches your active beat.
Ripple Analytics
Every interaction shapes the ecosystem. Agencies are scored on relevance. Noise is systematically removed.
Journalists control the signal.
No unsolicited outreach
Your inbox is firewalled against cold-pitching.
No searchable directories
You don't exist in a database for marketers to scrape.
No data exporting
Your contact information never leaves the platform.
The Ripple Score
A self-correcting ecosystem prioritizing relevance.
Signal Weighting
Every interaction you have with a pitch dynamically adjusts the sender's reputation across the entire network.
The Formula
Pitches are naturally filtered by relevance. Spam is algorithmically suppressed before it reaches you.
(responses × 3)
+ opens
− not_relevant
System Equilibrium
Agencies with high Ripple Scores gain algorithmic priority. Irrelevant pitchers lose distribution power.
System Constraints
- No journalist search
- No media lists
- No direct mass messaging
- No scraping directories
- No data exports